The 2nd Annual BOMYT Challenge 2011—a powerful member-driven, faith-sharing media event—invites participants to watch a newly produced unofficial video on the Book of Mormon, and share the video and their witness of this Testament of Christ with others on September 30, 2011.

On May 3, 2010, the member-driven “First Annual Book of Mormon/YouTube Challenge” attracted approximately 60,000 participants and logged some 240,000 views in one day. The video not only reached the Top Ten Viral Videos list on CastTV, it also appeared in the “Trending Topics” on the YouTube homepage. “While the numbers are impressive,” says Erin Jakob, Event Producer, “each event is centered on sharing the power and beauty of our faith in Jesus Christ through another witness of Him, the Book of Mormon, a companion to the Bible. Our focus is on the message; the participants’ social media response will determine its reach.”

This year’s project features the addition of highly regarded videographer Seth Adam Smith, whose work has been watched by an estimated 13 million viewers. Smith’s video will also feature the artwork of Howard Lyon, who, over the past 15 years has worked in the video game industry as an Art Director. His artwork will be featured on a video entitled “Messiah in America.” The musical score will feature music from the album Messiah in America, performed by Mormon Choral Organization.

Join The Book of Mormon Challenge 2011 Event

Anyone can join the BOMYT Challenge by becoming a fan on Facebook, following or at Twitter: BOMYTChallenge and participating in the viewing and sharing of the video on September 30.

Additional Ways to Participate & Share the Book of Mormon Video

  • If you have access to a blog or web page, describe how the Book of Mormon has influenced your life then share your blog or webpage on Facebook.Embed the video directly into your website or blog. Once you’ve played the video you will see the link to “Share” the video, with an option to “Embed.” Simply copy the code and paste it in the appropriate spot on your website or blog.
  • Visit the Book of Mormon Challenge Facebook Page and share your thoughts on the Book of Mormon then “Share” your post to your Facebook wall. Doing so will allow your Facebook friends to recognize your interest in the Book of Mormon.
  • Send your thoughts and witness of the Book of Mormon: Another Testament of Jesus Christ to this site through the Share Your Beliefs Form, with a photo if desired, and we will post to the site.
  • Share the link to your post on your website, blog, or Facebook page.

book-mormonFor further information, please email